top of page

BONNIE
BRAND IDENTITY

AF CREATIVES CREATED BONNIE, AN ACCESSORY BRAND CENTERED AROUND SCARVES. DESIGNED TO BRING A DISTINCTIVE POINT OF VIEW TO AN EVERYDAY ESSENTIAL, BONNIE’S IDENTITY BALANCES PERSONALITY WITH TIMELESS APPEAL.

 

THE VISUAL LANGUAGE GIVES THE SCARF ROOM TO TAKE FOCUS, HIGHLIGHTING ITS COLOUR, TEXTURE, AND VERSATILITY THROUGH A CONSIDERED, CONTEMPORARY LENS. THE RESULT IS A BRAND THAT FEELS EXPRESSIVE AND EASY TO MAKE YOUR OWN, A FRESH TAKE ON THE ART OF ACCESSORIZING.

BONNIE
BRAND IDENTITY

AF CREATIVES CREATED BONNIE, AN ACCESSORY BRAND CENTERED AROUND SCARVES. DESIGNED TO BRING A DISTINCTIVE POINT OF VIEW TO AN EVERYDAY ESSENTIAL, BONNIE’S IDENTITY BALANCES PERSONALITY WITH TIMELESS APPEAL.


THE VISUAL LANGUAGE GIVES THE SCARF ROOM TO TAKE FOCUS, HIGHLIGHTING ITS COLOUR, TEXTURE, AND VERSATILITY THROUGH A CONSIDERED, CONTEMPORARY LENS. THE RESULT IS A BRAND THAT FEELS EXPRESSIVE AND EASY TO MAKE YOUR OWN, A FRESH TAKE ON THE ART OF ACCESSORIZING.

3.png
4.png
4m.png
20684D~1.PNG
2026-0~3.PNG
2026-0~4.PNG
209319~1.PNG
2026-0~1.PNG
206C83~1.PNG
20C12B~1.PNG
201319~1.PNG
2026-0~2.PNG
20684D~1.PNG
2026-0~3.PNG
2026-0~4.PNG
209319~1.PNG
2026-0~1.PNG
206C83~1.PNG
20C12B~1.PNG
201319~1.PNG
2026-0~2.PNG

Product Detail Pages (pdp)

AF Creatives designed BONNIE’s product detail pages to create a seamless connection between visual storytelling and the online shopping experience. A clean, considered layout puts product imagery at the centre, allowing the details, textures, and versatility of each scarf to speak for themselves. Balancing clarity with a distinctive visual identity, the pages make product discovery intuitive while carrying BONNIE’s brand language throughout the customer journey.

Product Detail
Pages (PDP)

AF Creatives designed BONNIE’s product detail pages to create a seamless connection between visual storytelling and the online shopping experience. A clean, considered layout puts product imagery at the centre, allowing the details, textures, and versatility of each scarf to speak for themselves. Balancing clarity with a distinctive visual identity, the pages make product discovery intuitive while carrying BONNIE’s brand language throughout the customer journey.

5 copy.png
2094CA~1.PNG
204F86~1.PNG
20F952~1.PNG
2026-1~3.PNG
206BD1~1.PNG
20E488~1.PNG
205FE9~1.PNG
203ABC~1.PNG
20856D~1.PNG
20064A~1.PNG
2026-1~4.PNG
2026-1~2.PNG
2026-1~1.PNG
20A0B2~1.PNG
20056D~1.PNG
20854A~1.PNG
20BF29~1.PNG
204A10~1.PNG
206AF4~1.PNG
6.png
6m.png

SOCIAL MEDIA design

AF Creatives shaped BONNIE’s social media presence through a distinctive visual direction built around the brand’s identity. Thoughtful layouts, expressive imagery, and a consistent design language bring the scarves into focus while highlighting their colours, patterns, and styling possibilities. The result is a cohesive and recognisable feed that brings the brand’s personality to life across every touchpoint.

​SOCIAL MEDIA design

AF Creatives shaped BONNIE’s social media presence through a distinctive visual direction built around the brand’s identity. Thoughtful layouts, expressive imagery, and a consistent design language bring the scarves into focus while highlighting their colours, patterns, and styling possibilities. The result is a cohesive and recognisable feed that brings the brand’s personality to life across every touchpoint.

7.png
THEAFCREATIVES - Website - BONNIE-2.png
THEAFCREATIVES - Website - BONNIE-1.png
THEAFCREATIVES - Website - BONNIE.png
2083D6~1.PNG
2026-1~2.PNG
209734~1.PNG
THEAFCREATIVES - Website - BONNIE-2.png
THEAFCREATIVES - Website - BONNIE-1.png
THEAFCREATIVES - Website - BONNIE.png
204DFF~1.PNG
201734~1.PNG
2011EA~1.PNG
2011EA~1.PNG
201734~1.PNG
204DFF~1.PNG
2026-1~4.PNG
20DC05~1.PNG
2026-1~1.PNG
2026-1~1.PNG
20DC05~1.PNG
2026-1~4.PNG
20CDFF~1.PNG
2091EA~1.PNG
2026-1~3.PNG
2026-1~3.PNG
2091EA~1.PNG
20CDFF~1.PNG
202397~1.PNG
207672~1.PNG
202E3F~1.PNG
202E3F~1.PNG
207672~1.PNG
202397~1.PNG
2032AC~1.PNG
203C43~1.PNG
20D80B~1.PNG
20D80B~1.PNG
203C43~1.PNG
2032AC~1.PNG
8.png
8m.png
9.png
2026-10-14 - Bonnie - CS - Grid - 01.png
2026-10-14 - Bonnie - CS - Grid - 04.png
2026-10-14 - Bonnie - CS - Grid - 02.png
2026-10-14 - Bonnie - CS - Grid - 05.png
2026-10-14 - Bonnie - CS - Grid - 03.png
2026-10-14 - Bonnie - CS - Grid - 06.png
2026-10-14 - Bonnie - CS - Grid - 01.png
2026-10-14 - Bonnie - CS - Grid - 04.png
2026-10-14 - Bonnie - CS - Grid - 02.png
2026-10-14 - Bonnie - CS - Grid - 05.png
2026-10-14 - Bonnie - CS - Grid - 03.png
2026-10-14 - Bonnie - CS - Grid - 06.png

THE BONNIE UNIVERSE

2026-10-14 - Bonnie - CS - Grid - 07.png
2026-10-14 - Bonnie - CS - Grid - 10.png
2026-10-14 - Bonnie - CS - Grid - 08.png
2026-10-14 - Bonnie - CS - Grid - 11.png
2026-10-14 - Bonnie - CS - Grid - 09.png
2026-10-14 - Bonnie - CS - Grid - 12.png
2026-10-14 - Bonnie - CS - Grid - 07.png
2026-10-14 - Bonnie - CS - Grid - 10.png
2026-10-14 - Bonnie - CS - Grid - 08.png
2026-10-14 - Bonnie - CS - Grid - 11.png
2026-10-14 - Bonnie - CS - Grid - 09.png
2026-10-14 - Bonnie - CS - Grid - 12.png

BONNIE UNIVERSE

2026-10-14 - Bonnie - CS - Grid - 13.png
2026-10-14 - Bonnie - CS - Grid - 16.png
2026-10-14 - Bonnie - CS - Grid - 14.png
2026-10-14 - Bonnie - CS - Grid - 17.png
2026-10-14 - Bonnie - CS - Grid - 15.png
2026-10-14 - Bonnie - CS - Grid - 18.png
2026-10-14 - Bonnie - CS - Grid - 13.png
2026-10-14 - Bonnie - CS - Grid - 16.png
2026-10-14 - Bonnie - CS - Grid - 14.png
2026-10-14 - Bonnie - CS - Grid - 17.png
2026-10-14 - Bonnie - CS - Grid - 15.png
2026-10-14 - Bonnie - CS - Grid - 18.png

THE BONNIE UNIVERSE

2026-10-14 - Bonnie - CS - Grid - 19.png
2026-10-14 - Bonnie - CS - Grid - 22.png
2026-10-14 - Bonnie - CS - Grid - 20.png
2026-10-14 - Bonnie - CS - Grid - 23.png
2026-10-14 - Bonnie - CS - Grid - 21.png
2026-10-14 - Bonnie - CS - Grid - 24.png
2026-10-14 - Bonnie - CS - Grid - 19.png
2026-10-14 - Bonnie - CS - Grid - 22.png
2026-10-14 - Bonnie - CS - Grid - 20.png
2026-10-14 - Bonnie - CS - Grid - 23.png
2026-10-14 - Bonnie - CS - Grid - 21.png
2026-10-14 - Bonnie - CS - Grid - 24.png
10.png
10m.png

EMAIL CAMPAIGN

AF Creatives developed BONNIE’s email campaigns to extend the brand’s visual identity into the inbox. Each design combines a clear visual hierarchy with considered typography and product-focused imagery, creating a cohesive experience across promotional and editorial content. The result is communication that feels unmistakably BONNIE, balancing brand storytelling with a refined, conversion-focused approach.

EMAIL CAMPAIGN

AF Creatives developed BONNIE’s email campaigns to extend the brand’s visual identity into the inbox. Each design combines a clear visual hierarchy with considered typography and product-focused imagery, creating a cohesive experience across promotional and editorial content. The result is communication that feels unmistakably BONNIE, balancing brand storytelling with a refined, conversion-focused approach.

EMAIL CAMPAIGN

AF Creatives developed BONNIE’s email campaigns to extend the brand’s visual identity into the inbox. Each design combines a clear visual hierarchy with considered typography and product-focused imagery, creating a cohesive experience across promotional and editorial content. The result is communication that feels unmistakably BONNIE, balancing brand storytelling with a refined, conversion-focused approach.

EMAIL CAMPAIGN

AF Creatives developed BONNIE’s email campaigns to extend the brand’s visual identity into the inbox. Each design combines a clear visual hierarchy with considered typography and product-focused imagery, creating a cohesive experience across promotional and editorial content. The result is communication that feels unmistakably BONNIE, balancing brand storytelling with a refined, conversion-focused approach.

email 1.0.jpg
ipad - BLACK.png

Email v.1

email 1.0.jpg
ipad.png
email 2.jpg
ipad - BLACK.png

Email v.2

email 2.jpg
ipad.png
12.png
email 1.0.jpg
ipad.png
13.png
bottom of page